Eagle Crest
Brand Identity + Print Design + Signage
The team behind the Eagle Crest Industrial Park needed a brand for its state-of-the art, Class-A industrial development. The park covered 353,750 square feet and was in need of a brand that would highlight its cutting edge presence in the Raleigh area.
Vera + Buck Floral
Brand Identity + Logo Design + Illustration
Meg from Vera and Buck came to our studio with the task of creating a full brand refresh for their established floral studio. The company wanted to take a step in a more mature direction with a new logo and color palette that would withstand the test of time.
The Process
The floral studio wanted a simple and airy logo. The goal was to create a bundle of flowers that was elegant and could be used on a variety of platforms and materials.
The typography was chosen to stabilize the delicate florals and bring a mature sophistication to the design.
The End Result
Coinciding with the release of their new brand, Vera and Buck opened a new location that embodied their new identity in a physical space. Since opening their new location they have created merchandise using the brand guidelines they purchased and released exciting new additions to their business such as event space rentals.
